Stay Cool, Be Cool

For over 30 years, we have forged a new language of jewelry. We blend the raw warmth of organic materials with the cool precision of precious metals.

Close-up of hands working on a silver ring with tools and materials in the background

VERSANI isn’t just Jewelry.

Versani is a lifestyle, an experience, a philosophy. Founder and famed jewelry designer ARA has his way of combining strength and beauty into each one of his pieces. Established in 1992, Versani began as a contemporary jewelry company. Nowadays, at Versani you can find innovative combinations of silver, gold, and platinum with wood, leather, semi-precious stones, and diamonds.

Also, there is a wide selection of wedding bands, bracelets, necklaces, rings, cuff links, earrings, and accessories.

Our client service is unmatched, whether it is a jewelry piece or just a smile, everything you get at Versani comes from the heart.

Our retail shops are more like treasure chests, and our staff feels more like a family. Regularly noted as one of the best places to get amazing jewelry for men and women, today’s SoHo headquarter and on-site production supports Ara’s vision: bringing the magic of Versani jewelry to his clientele around the world!

Each collection reflects the juxtaposition that inspires the Versani slogan “Stay Cool Be Strong”.

A modern mix of structure and design, elegant, yet profoundly simple.

Visit Our Store

  • FLAGSHIP STORE

    171 Mercer Street
    New York, NY 10012
    (212) 775-1175
    Hours: 11:00 am - 7:00 pm

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  • WEST VILLAGE

    308 Bleecker Street
    New York, NY 10014
    (212) 727-7077
    Hours: 11:00 am - 7:00 pm

    Get Direction